Marketing Digital 1 free lessons
Email Marketing and Automation
Lists, sequences, email funnels, and tools like Mailchimp and ActiveCampaign. The channel with the highest ROI.
Rated 3.7 to 4.8 out of 5 · survey of 600 students
M
Created by
Guías Team
What you'll learn
Building your email list from scratch
Creating irresistible lead magnets
Welcome sequences that convert
Email campaigns people actually open
Behavior-based automations
Measuring and improving your email metrics
Course content · 9 lessons
1
Why email is still the king of ROI
9 minFree
Building your list: the perfect lead magnet
11 min
The welcome sequence that converts
12 min
Subject lines that get emails opened
10 min
Types of email and when to send each one
10 min
Automation: the emails that work on their own
12 min
Segmentation: the right message for each person
11 min
Email metrics: interpret and optimize
9 min
Building a trust relationship by email
10 min
Course details
Lessons9 lessons
Duration1h 34min
LevelBeginner
LanguageEspañol
AccessUnlimited
CertificateOn completion
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